Richard Ashleyhas held the positions of Director of Admissions, Director of Education, and President of Enrollment Management, recently retiring from SouthwestFloridaCollege to dedicate full time to consulting and training. Richard is on the editorial advisory board for the Career Education Review, and has published over 40 articles. He is presently working with a number of colleges and schools in the US and Canada, and is available for seminars, staff training, advertising development and implementation.
Kristine Haverlyis VP of Sales – over 17 years experience, her expertise has helped schools and institutions develop successful, targeted marketing campaigns. for a variety of objectives. Kristine’s industry knowledge encompasses all aspects of direct marketing advertising, including: design, printing, list acquisition and management, mail processing, tracking and fulfillment. Her continuing education efforts have enabled her to stay abreast of the latest technology, affording her clients maximum results while conforming to budget and time constraints. As a speaker, Kristine brings a fresh and innovative approach to the topic of student recruitment. She travels nationally to meet with companies to assist in their direct mail campaigns.